What’s Ferrari’s 100-foot flying yacht?

Ferrari’s “Hypersail” brings a foiling concept to superyacht design

Ferrari is moving from race track performance to sea-level spectacle with an upcoming 100-foot foiling yacht concept. During Milan Design Week, the Italian automaker revealed the livery for the new vessel—branded as the Prancing Horse of the seas—and positioned it as the Hypersail project.

The key design idea is “flying” at speed: the yacht is described as 100-foot and foiling, meaning it’s intended to lift above the water as it moves. That can reduce drag and improve ride characteristics compared with conventional displacement sailing or planing setups, which is why foiling has become a major benchmark in high-performance watercraft.

Where this matters for everyday consumers is less about buying a yacht and more about what it signals for luxury expectations. Milan Design Week is hosting a stream of projects that treat luxury as an ecosystem of design, engineering, and brand storytelling—Ferrari is using its design identity (including the revealed livery) to make a luxury “performance” narrative transferable to another domain.

It also highlights how auto brands are using major design stages to preview products that leverage their visual language and engineering credibility. The reveal of livery—rather than a complete technical spec—suggests Ferrari is still in a shaping phase, but wants to build anticipation by showing the aesthetic first.

In short: Ferrari’s flying yacht is an attention-grabbing, brand-forward foiling concept that uses Milan Design Week as a launchpad and frames speed and lift as the next expression of luxury performance.