Why did Jeremy Clarkson praise Aberaeron Wales?

Clarkson’s Aberaeron getaway

Jeremy Clarkson has picked Aberaeron in Wales as his new favorite UK holiday spot, describing the Harbourmaster hotel in the Welsh harbour town as “achingly beautiful” and calling it “the best in the world.”

Why it matters

This is a classic celebrity travel moment, but it also spotlights a specific, local destination rather than a generic “luxury break.” By naming the town and the exact property—Harbourmaster—Clarkson’s endorsement effectively gives the hotel and Aberaeron extra visibility with audiences who follow his media career.

What he said and where it points

• The focus is Aberaeron’s harbour setting.
• The standout is the Harbourmaster hotel.
• The takeaway is that Clarkson views the trip as more than just a stop—he framed it as a top-tier experience.

For tourism and local businesses, celebrity praise can translate into increased attention, more bookings, and a spike in web searches. In this case, the story is notable because the compliment isn’t just about scenery; it’s attached to a named hospitality venue, which tends to be easier for would-be visitors to act on quickly.

No additional travel details (such as length of stay or specific activities) were provided in the snippet, but the message is clear: Clarkson’s strongest recommendation is tied directly to Aberaeron and the Harbourmaster hotel.